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Compare 190west vs (human)x

Side-by-side comparison of features, pricing, services, ratings and more.

190west Agency logo

190west

B2B Lead Generation Website

190west is an inbound marketing agency that helps companies selling to HR or IT buyers generate leads, build brand awareness, and increase revenue. They use an All-in Approach™, collaborating with client teams and adjusting tactics constantly. The agency is based in Westford, Massachusetts and serves B2B clients.

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Winner
(human)x Agency logo

(human)x

B2B Lead Generation Website

(human)x is a digital marketing agency that combines PhD-led anthropological research with creative storytelling to build breakthrough brand experiences. They focus on understanding human behavior to drive exponential growth for businesses of all sizes.

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Feature Comparison

Attribute 190west (human)x
Category B2B Lead Generation B2B Lead Generation
Rating -
Winner +4.5 higher
Location Westford, MA, United States Louisville, Kentucky, United States
Services
  • Inbound Marketing
  • AI Search Optimization
  • Advertising
  • Branding
  • Content Marketing
  • Data Analytics
  • Lead Generation
  • Market Research
  • Marketing Automation
  • SEO
  • Social Media Marketing
  • Web Development
  • Inbound Marketing
  • AI Search Optimization
  • Advertising
  • Branding
  • Content Marketing
  • Data Analytics
  • Lead Generation
  • Market Research
  • Marketing Automation
  • SEO
  • Social Media Marketing
  • Web Development
Industries
Computer & Network Security
B2B Services Ecommerce Food & Beverages Healthcare & Hospital Manufacturing Real Estate Retail Technology
Pros
  • Deep expertise in HR and IT buyer personas
  • Collaborative All-in Approach™ that adapts to client needs
  • PhD-led research team with anthropological expertise provides deep human insights.
  • Proven track record with major brands like Texas Roadhouse, Hershey's, and Lunazul.
  • Full-service capabilities from research and creative to performance optimization.
  • Data-driven storytelling that creates measurable brand lift and sales growth.
Cons -
  • Higher minimum budget ($10,000) may not suit very small businesses.
  • Limited public client reviews on Semrush profile.
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